Programme Delivery



1 Year

Deadline to Apply

19th May, 2022


₹5,50,000. + GST

Class Timings

Sunday 9.00 am – 12.00 Noon

Programme Overview

Programme Content

• Business Environment – Trends and Analysis
• Business Planning and Risk Management
• Corporate Strategy and Growth Management
• Innovation and New Economy Business Models

• Data Science and Analytics
• Artificial Intelligence and Virtual Organisation
• Interactive Technologies
• Digital Transformation

• Customer Experience and Brand Engagement
• Agile Projects and Operations
• Profit Planning and Corporate Finance
• Managing and Leading Teams

• Organization Development and Change Management
• Corporate Leadership and Accountability
• Corporate Social Responsibility and Sustainable Practices
• Corporate Reputation and Crisis Management

Programme Highlights

Programme Details

Key Learning Outcomes
Programme Delivery
Who Should Attend?
Eligibility Criteria
Admission Criteria

Programme Directors

Prof.  Keyoor Purani

Prof. Keyoor Purani

Dr. Keyoor Purani is a Professor in the marketing area at the Indian Institute of Management Kozhikode. He is an electrical engineer, MBA in marketing, and has a PhD in management. He has over 25 years of experience with 20 years in teaching at the postgraduate level and has taught in India, Sweden, Thailand, and Ghana. Before joining IIM Kozhikode in 2005, he worked at Mudra Institute of Communications, Ahmedabad. Prior entering academics in 1998, he spent about five years in the industry in advertising and marketing roles. Professor Purani has been involved in several consulting projects for organisations such as Cadila Pharmaceuticals, Oushadhi, Kerala State Electricity Board, Department of Post, Department of Handlooms – Government of Kerala, McCann World Group, and several others. He has over 25 publications in high-impact international scholarly journals and co-authored a few books. Professor Purani has remained a member of BoG, IIM Kozhikode Society for two years (2015-2017), has held several academic administrative positions including Dean-Development at IIM Kozhikode, and has chaired several program/task committees. He is the founding Executive Director of IIM Kozhikode’s entrepreneurship development center, LIVE, and led the center between 2016 and 2021.

Assessment and Evalutaion

Evaluation Methodology
Attendance Criteria
Sample Certificate

Date & Fees