Programme Type

MDP

Duration

8 months

Deadline to Apply

29th May, 2022

Fee

₹1,50,000 + Taxes

Class Timings

Saturday: 6:45 p.m. – 9:45 p.m. (3 hours per week)

Programme Overview

Programme Content

An Introduction To Entrepreneurship
Psychological Aspects of Entrepreneurship
The Theory Of Effectuation

Entrepreneurial Opportunity Recognition, Evaluation And Action
Business Models And Business Model Innovation
Creating a Business Plan
Protecting Intellectual Property
An Overview Of IIMK LIVE

Basic Financial Reports
• The Balance Sheet
• The Income Statement
• The Statement Of Cash Flows
Measuring And Reporting Financial Position And Financial Performance
Cash Flow Analysis
Analysing And Interpreting Financial Statements
Creating Projected Financial Statements
An Overview Of Management Accounting
Making Capital Investment Decisions
Managing Working Capital
Valuing An Existing Business

Marketing Challenges Faced By Entrepreneurs
Marketing Strategy for Entrepreneurs
Digital And Social Media Marketing

Choosing A Form Of Organisation
Buying An Existing Business
Entrepreneurial Exit Strategy

Entrepreneurial Teams, Training And Gender
Entrepreneurial Growth
Franchising
Corporate Entrepreneurship

Social Entrepreneurship
Entrepreneurial Failure
Other Aspects of Entrepreneurship

The whole batch will be divided into simulation teams and each team will run a company. The teams will compete against each other in the simulation, and they will make critical entrepreneurial decisions. This experience will enable them to gain a good understanding of the entrepreneurial process.

Each team is required to develop a business plan based on a business idea they have identified. During this session, the teams will present their business plans. The faculty members will provide feedback to the teams.

Programme Highlights

Programme Details

Pedagogy
Key Learning Outcomes
Programme Delivery
Campus Immersion
Who Should Attend?
Eligibility Criteria
Admission Criteria

Programme Director’s Profile

Dr. M.K. Nandakumar

Dr. M.K. Nandakumar

Dr. M.K. Nandakumar is a professor at the Indian Institute of Management Kozhikode (IIMK). He is an Associate Editor of the Journal of Small Business and Enterprise Development and an editorial board member of the Journal of International Management and Management Decision. He is a member of the Peer Review College of the British Academy of Management (BAM) and the Co-Track Chair of the Strategy as Practice Track of the BAM. He has worked in three leading British universities. His flagship management programme entitled Professional Certificate Programme in Advanced Strategic Management attracts many managers every year. He has supervised many Ph.D. students to successful completion. At IIMK, he has worked in significant administrative positions such as the Chairman of International Relations, Chairman of International Accreditation, and the Strategic Management Department chairman. He teaches many courses at the MBA and Doctoral levels and also on the Executive Education Programmes. He has successfully led the Association of MBAs (AMBA) accreditation project at IIMK.

Assessment & Certification

Evaluation
Attendance Criteria
Certification & Alumni Status
Sample Certificate

Programme Fee